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2 months agoI recommend these two books:
PR! - A Social History of Spin
They’re older, but I don’t think you need “modern examples”, once you understand how it works, the techniques immediately and obviously apply to social media.
I recommend these two books:
PR! - A Social History of Spin
They’re older, but I don’t think you need “modern examples”, once you understand how it works, the techniques immediately and obviously apply to social media.
Just focus on that and you’re good.
There are two ways to do “bad things” 1. you’re not aware of them being bad (because you never question yourself), 2. you are aware, but you excuse them somehow.
You have already cleared 1., all you need to do now, is to remain strict with yourself to never do excuse your own bad behavior.
And to be clear, I don’t mean to constantly blame yourself, I mean “finding excuses to do the bad thing anyway, because this time is an exception”. And it’s also fine to give up on this later if you find you can’t keep it up. It would be disappointing, but any effort in this direction is good, don’t let it dominate you.
Also, practice harmless small talk. If your colleague is talking drama, try to shift the discussion and bring up their pet or hobby or something.
I’m sure you can find some old boring topic that you find moderately interesting but can talk for hours on? Just use that. Comic book art, a particular species of flower you keep in a pot, 14th century mongolian music, idk.